Despite its wide use today, video game localization is a relatively new endeavor. Video game creators started having their content localized in the 1980s and only recently, video game localization technologies and processes allowed for certain advancements (…)
Nobody would deny that context has a salient relevance in translation endeavors, and on a broader scope, in understanding language in use. But on second thought, “context” is a more complex notion that refers to different levels of texts and reality. Is context only what surrounds a word or an expression? (…)
You always want to get the most bang for your buck and it’s no different when it comes to your localization budget. Let’s look at a few ways you can optimize your localization process, and as a result your budget (…)
Does this dialogue look familiar? Or when you read “TM” and “TB”, do you think in trademarks and terabytes? Don’t worry if you can relate to the latter. It’s common for professionals that enter the localization industry (…)
As the pandemic forced countless workers to make the shift from their usual office to virtual home offices at a moment’s notice, many online tools emerged to meet the demands of a newly remote workforce. These online tools (…)
Localization allows you to take your content and not only adapt it to the language needs of a new target market, but to their cultural needs as well. When localization is taken into account, (…)
The concept of managing a localization project may seem simple: receive a work order, consider requirements and budget, and then allocate the resources.
Navigating the localization waters for the first time can be scary. You may be launching your product or expanding your services to markets that are unknown to you. And while it can be quite challenging, the benefits and the growth (…)
The functions Translation and Localization Project Managers (TPMs and LPMs) perform daily are the foundation of any Language Service Provider (LSP) workflow. They oversee the entire project cycle by executing a set of organized and planned actions (…)
Going global is a big moment for any company. The day they cross borders and expand their products and services to new audiences introduces a whole new world of possibilities (…)
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