Mobile apps are very popular in Brazil and the most popular apps in this country are those relating to social media, entertainment, and social networking. There’s a lot of potential app users in Brazil that app creators should try to appeal to. For those interested in localizing their apps for this market, this is what they need to know.
If you’re an app developer or company that benefits by having customers download your mobile app, then you will want to pay more attention to the Brazilian market. The extensive use of mobile phones, and consequently apps, in Brazil makes this one of the hottest mobile app markets in the world. Localizing your apps into Brazilian Portuguese in order to capture this huge market that loves apps so much is a gold mine of opportunity.
Why is this market in particular so hot right now? There’s a variety of factors contributing to this surge of growth in Brazil. Alongside the appeal of passing time on public transportation, taxation policy changes surrounding gaming consoles in recent years has helped the industry expand.
Brazil is a massive country with more than 211 million people living across 3,287,956 square miles. In fact, Brazil is the fifth largest country by area across the world and the largest in South America.
Brazil is a beautiful and vibrant country with a rich history and culture. If you have your sights set on expanding in the Brazilian market, then you first need to understand the unique traits of Brazilian culture and what makes their people tick (…)
There are two widely recognized Portuguese variants: Brazilian Portuguese and European Portuguese. To non-Portuguese speakers, these differences may seem inconsequential, but they are extremely relevant (…)
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