When you think about translating your documents or content into different languages, it’s logical to think about Spanish as one of the first languages you’ll want to tackle. Spanish is the second most spoken Language after Chinese.
In the translation industry, you hear a lot of talk about the benefits of glossaries and term bases. As useful as these tools are, they are typically bilingual or multilingual and only contain approved translations for a set of key terms, phrases, or trademark terms.
Most major companies have their eyes set on global expansion these days and who can blame them? Expanding their reach to new locales can help their business thrive by exposing them to new audiences.
Mobile apps are very popular in Brazil and the most popular apps in this country are those relating to social media, entertainment, and social networking. There’s a lot of potential app users in Brazil that app creators should try to appeal to. For those interested in localizing their apps for this market, this is what they need to know.
Transcreation takes the translation process a step further. Oftentimes a direct translation simply doesn’t do the trick. With transcreation the translator takes extra steps to ensure the nuance of the language translation is clear. Humor, culture, and literary devices are examples of when transcreation can do the job much better than a simple translation. As the name implies, transcreation is a creative process and is a process that can’t be rushed.
Post-pandemic burnout is affecting many professionals, but teachers who had to face especially difficult workplace challenges over the past few years are particularly struggling with burnout. Many teachers that are choosing to veer away from their original career path are heading towards the instructional design industry.
A strong localization kit is made up of multiple elements that vary in accordance with the complexity of a particular project. In general, localization kits contain a translation memory, glossary, termbase, style guide, and reference materials. Having a well-built out localization kit is a great way to get a project headed in the right direction.
Virtual reality (VR) refers to a simulated experience that can either be totally different or very similar to the real world. It is achieved by creating a sensory environment using primarily sight and sound to create an interactive and immersive experience.
If you’re an app developer or company that benefits by having customers download your mobile app, then you will want to pay more attention to the Brazilian market. The extensive use of mobile phones, and consequently apps, in Brazil makes this one of the hottest mobile app markets in the world. Localizing your apps into Brazilian Portuguese in order to capture this huge market that loves apps so much is a gold mine of opportunity.
If you have an English speaking website for your business, you could easily leverage the work you’ve already put into building an effective website by translating your website into Spanish. Let’s take a closer look at the benefits that come with translating your website into Spanish and the important considerations to keep top of mind regarding Spanish variants.
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